Contextual Marketing

Site

Hi engage

Hi engage is Reply commercial Contextual Marketing solution. It enables brands to open a new, digital and personal channel of communication with their customers. Hi engage accompanies the customer in its purchasing journey from first advertising stimulus to the in-store experience.

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Simply Connected

Best Practice

HI Reply

HI Reply is an innovative platform created by Reply, which incorporates services, devices and middleware for the Internet of Things. HI Reply creates an ecosystem of people, objects and services that communicate via the network. HI Reply uses sectional, configurable modules to provide all the elements necessary for the creation of vertical solutions that are secure, scalable and flexible, and based on the interaction and cooperation of connected objects.

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Mobile Payments

Case Study

Left cash at home? No problem!

The latest scenario developed by Reply that Banca Sella has chosen to extend its mobile-payments services by taking forward the experimental innovations begun with Up Mobile, is mobile POS. This acquiring solution exploits synergies between a smartphone or tablet and a PIN pad – a simple device that can read traditional payment cards.

Left cash at home? No problem! 0

05.02.2018

News & Communication

Breed Reply launches latest pan-European search for early stage IoT businesses

Breed Reply, a leading active operational investor in early-stage internet of things (IoT) businesses, has today launched a new Europe-wide search for IoT investment opportunities.

Reply IoT Initiative

Site

Breed Reply
the new Internet of Things Incubator

Breed Reply, Reply's advanced incubator, funds and supports the development of start-ups on the Internet of Things in Europe and the USA. Breed Reply supports entrepreneurs and young talent by quickly bringing new ideas to the market.

Breed Replythe new Internet of Things Incubator 0

16.01.2018

News & Communication

Breed Reply portfolio of IoT start-ups raise in excess of $50 million in Series A funding in 2017

Breed Reply, a leading operational investor in early-stage internet of things (IoT) businesses, saw one third of its 18-strong portfolio of investee companies, complete series A funding rounds in 2017.

Proximity Marketing

Best Practice

Be relevant to your customers

How can a brand or a retailer be relevant to their customers? How can they differentiate themselves and provide the consumer a better buying experience, at the right time and in the right place? How can a Retailer increase the median basket size of its customer?

Be relevant to your customers 0

03.07.2017

News & Communication

Breed Reply invests in fast growth predictive analytics company

Breed Reply has boosted its portfolio of fast-growth, innovative businesses, with its 18th investment in a leading company in predictive analytics, We Predict.

06.03.2017

News & Communication

Breed Reply launches sixth Best in Breed search for IoT start-ups

Breed Reply, Reply Group’s IoT investor which funds and provides operational support to early stage companies in the Internet of Things (IoT) space, is today launching a new search for early stage IoT investment opportunities, "Best in Breed 6".

09.02.2015

Financial News

Three new start-ups selected as a result of the first IoT Best in Breed initiative: BrainControl, Cocoon and Greeniant

"IoT best in Breed" – Breed Reply’s initiative launched in October 2014, aimed at identifying the most innovative ideas in IoT – received over 130 applications in one month, with start-ups coming from across the world and covering the most innovative sectors, such as Health, Energy, Smart Home, Fitness&Wellness, Transportation and Smart Manufacturing.

17.07.2014

Financial News

Signed a term sheet to acquire 20% interest in Sensoria Inc, a US leading wearable technology and Internet of Things innovator

Reply S.p.A. extends its presence in North America signing a term sheet to take a 20% interest in Sensoria Inc., a leading wearable technology and Internet of Things developer.

Signed a term sheet to acquire 20% interest in Sensoria Inc, a US leading wearable technology and Internet of Things innovator 0

IOT for Banks

Best Practice

Back from The brink: Smart Beacons in Banks III

This third paper on Smart Beacons presents Reply’s expertise in this domain, as well as two projects the Group has worked on which involve the use of Smart Beacon technologies.

30.06.2014

News & Communication

CNH's Industrial Village offers innovative and customised experiences for visitors thanks to Hi engage

The Industrial Village selected Hi engage, Reply’s proximity and contextual marketing solution, to develop innovative and customisable visitor experiences to the Historical Gallery.

Smart City

Best Practice

Better cities for smarter people

No longer does a city’s competitiveness depend solely on the infrastructure. It is also increasingly about the availability and quality of its communication and social-participation resources. The HI Reply platform equips individual citizens, public bodies, and service providers with a personalised real-time view of communities’ activities and the city’s needs.

Security for IoT

Best Practice

The new security paradigms for the Internet of Things

To address security for the Internet of Things (IoT), many of the current methods will have to be revisited and adapted for a connected world with an ever-greater need to enable third parties to develop smart-device applications.

Smart Payments

Best Practice

Innovative solutions for a cashless society

Advanced countries must make the transition to a "cashless society" to keep pace with the new demand for services from businesses and the public. Pay Reply creates and supplies innovative mobile-payment solutions for Banks, Financial Institutions, Telecoms companies, Utilities and Retailers.

Smart Grid

Best Practice

Intelligent management of energy consumption and generation from renewable sources

The electricity grid is no longer just a channel for transmitting and distributing energy. It is becoming an intelligent network where producers and consumers can interact to help dovetail electricity supply and demand.

Remote Healthcare

Best Practice

IoT revolutionises Healthcare services and the Wellness market

Santer Reply provides a Person to Machine (P2M) platform for behaviour monitoring, situation analysis, decision-support systems, and resource and process optimisation.

IoT revolutionises Healthcare services and the Wellness market 0

M2M

Case Study

TBike: a smart box for intelligent bicycles

TBike (Telematic Box for Bike) by Reply makes it possible to connect any kind of bicycle to the internet and to enable a range of “social” features and customer-care, safety and user-profiling services.

Innovative solutions

Best Practice

One test factory for all types of device

In the Internet of Things, objects have intelligence of their own and can communicate with other machines independently of the specific connection method; information is accessible in different ways and by different types of user, especially via devices of different kinds and specifications. In such a fast-moving scene, it is vital to adopt a reliable, structured approach to testing, to anticipate and promptly tackle the challenges that the market throws up.

Mobile Payments

Site

Pay Reply

The increasing use of smartphones and mobile commerce services has led to exceptional growth in the demand for remote and proximity payment services. Pay Reply is Reply's centre of expertise, specialising in consultancy services and technology platforms for mobile payments. ​

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Hi Reply

Brochure

Proximity Commerce

Proximity Commerce is the vision of Reply of how purchases will be made in the future, with a solution that supports a personalized and innovative purchasing experience: from contextualized marketing communications and the ability to ‘virtualize’ and manage loyalty cards, to mobile payments, using networked devices and objects; this is the full deal.

Contextual Marketing

Brochure

Hi engage

Hi engage is Reply commercial Contextual Marketing solution. It enables brands to open a new, digital and personal channel of communication with their customers. Hi engage accompanies the customer in its purchasing journey from first advertising stimulus to the In-Store Experience.

10.06.2014

News & Communication

Banco Popolare chooses Hi Credits and launches ’Youpay Mobile’

Banco Popolare chose Reply for setting up an application that allows the purchase of services on the move. The application, named "Youpay Mobile" is based on Hi credits, the mobile payments solution from Reply which enables innovative Remote and Proximity Payment services.

Automotive

Best Practice

Put your Data at Work: Do cars dream of Big Data?

Big Data presents a huge opportunity for automotive companies to meet the demands of their more challenging and educated customers. Major firms have recognised the importance of data along the entire value chain.

Put your Data at Work Do cars dream of Big Data? 0

IOT for Banks

Best Practice

Back from the Brink: Smart Beacons in Banks II

This second paper provides detailed examples of how Smart Beacons are currently used and have the potential to be used in banks.

IOT for Banks

Best Practice

Back from the Brink: Smart Beacons in Banks

This first paper introduces the use of Smart Beacons within the Banking Sector. It posits that ‘Smart Beacons’ can help bank branches to transform customer experience and offer more personalised services.

Video

Digital Mobile Couponing for retailers

Mobile couponing is a bargain shopping strategy that engages customers while innovating the brick and mortar store. Together with mobile shopping and mobile payments, it opens the doors to Omni Channel Retailing.