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Smartphones and mobile terminals like the iPad or other tablets have changed the habits of users in the last few years. Our mobile solutions considers this change and offers users an optimal user experience and real value in mobile scenarios. We conceive, create and develop native apps for the major smartphone and tablet platforms, web apps and mobile websites. Individually for every business. Not only do we transfer already existing web promotions simply onto mobile platforms, but we also newly conceptualize them. They will be optimal for the users' demands and features will be adapted to the restrictions of several devices. For all projects, we review if the goal of our client has been met with a mobile solution. That’s why we analyze the audience and the brand. To show that a mobile solution or mobile business model has potential, we create a sketch of the idea and a concrete business case. We subsequently elaborate this basic approach.
The best concepts also need good design to make it come alive. That means, to develop visual communication solutions, we address both the head and the heart of the consumer. Here is where our creativity comes into question. It depends on design to create identity and fun as well as to make a brand come alive. And to develop meaningful interface design so that the user moves intuitively throughout the application and finds the desired content quickly and simply.
We develop and create internet sites and digital products for people. People that see these pages, use it and integrate with it – experience it. This experience is called, "User Experience". Our task is to create a positive user experience. We want the user to enjoy using our products. That's why we conceive digital products that users understand and which they can easily operate, products that meet and satisfy their needs. Furthermore, the products need to impart trust and reliability. To create a good user experience, we offer various disciplines: information architecture, interaction design, visual design, usability and prototype engineering.
The German website of Dr. Beckmann was newly conceptualized and implemented with responsive design by Triplesense Reply. The lead digital agency for the provider of special cleaning agents successfully created a uniform brand experience for all devices. Also new are the product reviews of the users and the optimized "Stain Detective" tool, which are integrated into the website. Furthermore, the digital specialist from Frankfurt revised the navigation and interaction concept of the site to give the stain-plagued a quicker overview of the assortment, easier "findability" of matching products and the ability to order online directly.
Thanks to Triplesense Reply, BASF can inform users about the company, career chances and research at BASF with the new mobile version of the corporate website m.basf.com – and immediately whether they have an Android smartphone, iPhone or Blackberry in their pocket. BASF is responsive to mobile trends: More and more visitors access the Ludwigshafen chemical company’s portal via smartphone.