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CRM

Best Practice

CRM Marketing

FOCUS ON: CRM, Marketing,

Reply is able to help its clients to develop prospecting strategies for the construction of Customer Analytics systems, as well as the definition and implementation of competitive systems for the planning, control, management and positioning models.

Some of the key elements are:

  • the launch of multichannel (e-mail, web and telephone) and intelligent(trigger-driven)campaigns;
  • the segmentation of targets;
  • the systems of control and monitoring for the campaigns on-going;
  • the management of budget and costs related to marketing actions.


Reply’s intervention in Marketing areas include:

  • Market Analytics
  • Customer Analytics
  • Marketing Plan Development
  • New Products Development