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9 - 10 April 2015
Rome, Roma Eventi Congress Centre – Piazza di Spagna
Reply will be taking part in the IX edition of Dimensione Cliente, an event dedicated to the Bank-Retail Client relationship. Dimensione Cliente is the ABI corporate event dedicated to Retail Banking. The purpose of the meeting is to analyse the complex and articulate process which, starting from a preliminary analysis of customer needs, leads to the final stage of sale, as well as customer retention, customer experience and customer satisfaction.
On day 2, Reply will have a speech titled "Digital Payment Experience" in the "Mobile: beyond payments" session (from 14:30 to 16:00), which will discuss the need for banks to innovate payment services, with a specific focus on achieving a Digital Payment Experience that is consistent with an increasingly digital Customer Experience.
For further information: Dimensione Cliente 2015