DIGITAL EXPERIENCE


3D Integrated Solutions

When mass customisation comes true


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3D CONFIGURATOR PLATFORM

3D CONFIGURATOR PLATFORM

The 3D services platform allows companies to integrate all their processes efficiently: Design Tool, Prototyping Tool, Virtual Photo Studio, Design Automation & Production Tool, CPQ Sales Tool, Maintenance Tool, Customer Care Tool, e-Commerce Customiser. All the tools enable the product’s life cycle to be digitalised in line with the Industry 4.0 paradigm.

3D PRINTING

3D PRINTING

The advantages of the 3D Printer compared to traditional production methods are enormous: it provides the ability to produce shapes that would otherwise be impossible, in any material. “On demand” production, without any restrictions related to minimum quantities, means a drastic reduction in costs and time to market.
Reply provides companies with advanced consultancy services on any subject related to 3D Printing.

3D MASS CUSTOMISATION

3D MASS CUSTOMISATION

The most advanced 3D technologies enable companies to benefit from integrating Mass Customisation into their processes.
The limitations and diseconomies of mass production are overcome by the “on demand” rationale of personalisation.
Consumers interact with the product and configure it according to their requirements. Thanks to the advantages of the 3D Printer, companies can finally restrict their production to what they actually sell.

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DESIGN, CUSTOMISE, PRODUCE

Integrating a 3D development platform into company processes enables every stage to be optimised: from the concept to its prototyping, thanks to a 3D configurator equipped with the necessary tools to connect the work of everyone involved. 3D technologies also enable the limitations of mass production to be overcome once and for all in favour of Mass Customisation. The 3D Printer makes Mass Customisation sustainable in terms of production "on demand", without the constraints of economies of scale. ​Welcome to the Industry 4.0 era.

3D Digital Experience

Case Study

Protocube Reply creates Poltrona Frau’s new Digital Experience

Protocube Reply has created for Poltrona Frau an innovative 3D configuration platform that makes it possible to customise the icons and new collections offered by the renowned brand through a User Experience based on the most advanced level of realism.

Protocube Reply creates Poltrona Frau’s new Digital Experience 0

3D DIGITAL EXPERIENCE

Case Study

LANIERI

A 3D configurator designed to make the e-commerce experience more innovative.

Using the latest technologies to simulate and render fabrics in 3D has enabled Lanieri to break through the realism barrier, and provide its online customers with a perfect preview of the personalised shirt.​

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3D PRINTED PRODUCTS

Case Study

ALFA ROMEO

The tradition and innovation of the Alfa Romeo brand in a unique gadget.

Creating the merchandising for an exclusive event, the launch of the new Alfa Romeo​ at the 2016 Geneva Motor Show, turned out to be a true experience of digital craftsmanship. ​The synergy between a range of different 3D technologies meant that a limited edition of bracelets and pendants could be created and produced with complete freedom.

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MASS CUSTOMISATION

Case Study

SUPERGA 2750

Collaboration with BasicNet enabled the optimisation of all the prototyping processes related to Mass Customisation.

​The custom versions of the Superga 2750 are the result of 360 degree consulting aimed at automating the creative stages of personalisation. From the digital 3D model, through the rendering stage, to the 3D Printer at very high resolution, it provides a perfect preview of the prototype for evaluation.

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CONTACTS

Protocube Reply

Via Cardinal Massaia, 75
10147 Turin



Tel: +39 011 29100