Consumers expect consistent information, relevant offers, and responsible handling of data during the entire customer journey and across all communication channels. We support them by helping them to utilise consumer data from various sources in a strategic and systematic manner, in order to generate more brand loyalty and brand advocacy.
Do you want to create a Consumer Engagement (CE) programme within Digital Marketing Management, which exploits the chances of digital transformation? Do you want to interact directly and interactively with your consumers, away from the usual communication channels and across all areas of activity? Do you place a great deal of value on establishing dialogue, which is based on consumer consent and which has the overarching goal of generating brand loyalty and brand advocacy? If you are often preoccupied with these issues, then 4brands Reply has got the right solution for you „The Marketing Data Hub 4CE“.
Above all, the ‘Hub’ provides the following:
The „Hub“ guaranties you pre-defined processes and functions for Consumer Engagement, that can be implemented easily. A suitable modular system helps you to choose a solution that fits to your demands.
Der “Marketing Data Hub 4CE” is based on a German located Cloud service solution, which is scalable, highly available (24/7) and Big Data ready. You don’t have to care about hardware or availabilities. Everything is covered by our solution experts. Content and process can be checked in a solution, already successfully implemented for a market leader.
More about the Marketing Data Hub 4CE App in the SAP App Store: www.sapappcenter.com